Super Super Dope - Creative Director Lee Powers

Super Super Dope Founder + Creative Director

In between the school runs and changing diapers i wanted to continue my e-commerce journey and launched Super Super Dope, an apparel and accessories brand that created ‘slogan apparel for folks that don’t do slogan apparel’.

I was busy handling the following.

-Product design and colors
-Building an e-commerce website (Shopify)
-Marketing an e-commerce website (SEO + Social)
-Social Media growth, customer acquisition and marketing
-Working with Social Media Influencers.

The brand developed into slogans that were of interest to a generation of folks that worked in the start up and entrepreneur environment. I created a content hub called The Hustlers Journal, where i interviewed many entrepreneurs and founders and shared their stories.