The Velo Boutique Founder + Creative Director

The Velo Boutique was a hobby that became a small business. Through building my own custom bicycle, I was getting requests to build bikes for other people and decided to launch TVB. 

Im fortunate that I can apply first hand all the knowledge and experience I have gained over the years in business, creative, design and operations and manage in-house all the many aspects of the running business, including product design, website design, social and digital marketing, business strategy, logistics and fulfilment and both B2C / B2B relationships.

Im a strong beliver that 'data smashes opinion', I continually anaylise the site data and make quick changes to respond to how the site is being used. 

Branding for The Velo Boutique is vintage and aimed at 'the middle aged hipster', a demographic that i have completely invented 

The site is now closed.



Tesla Model XMotion Design

NIKE FOR YOUMotion Design

iPhone 11Motion Design

DOPEMotion Design

Noah / NaimaPhotography

Diana Lazada LZDPhotography + Creative Direction


Meet The TeamPhotography + Creative Direction

POSB Magical GiftsCreative Direction

Singapore At NightPhotography

Asean Para GamesCreative Direction

Ford TransitPhotography

Tulisa Female BossPhotography

Mercedes WorldPhotography


Tinie TempahPhotography

Simon PeggPhotography

Honda eCGI

Lazada Laz The LionCreative Direction



Hi, i'm Lee Powers, A Super Curious Multi Discipline Creative.

Feel free to contact me via email. e:hello[at]leepowers.com